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Raster vs Vector

Raster and vector are the two fundamental ways to represent graphics. Raster images (JPG, PNG, GIF) are grids of pixels, ideal for photographs. Vector images (SVG, AI, EPS) are mathematical paths that scale infinitely, ideal for logos and illustrations.

Quick answer

Use raster for photographs and detailed images with subtle color variation. Use vector for logos, icons, and illustrations that must stay crisp at any size, from a favicon to a billboard.

Raster vs Vector: side-by-side comparison

Attribute Raster Vector
Made of Pixels (fixed grid) Math paths and shapes
Scalability Blurs when enlarged Infinite, no quality loss
Best for Photos, complex images Logos, icons, type, illustration
File size Grows with resolution Tiny for simple art
Examples JPG, PNG, GIF, WebP SVG, AI, EPS, PDF (vector)
Editing Pixel-level Shape/path-level, re-styleable

What is Raster and what is Vector?

Raster

Raster graphics store an image as a fixed grid of colored pixels. This captures the subtle gradients and detail of photographs perfectly, but enlarging beyond the native resolution causes blur or pixelation, and file size grows with dimensions.

Vector

Vector graphics describe images as mathematical shapes, lines, and curves. Because they are resolution-independent, they scale to any size without losing sharpness, stay small for simple artwork, and can be restyled easily — but they cannot represent photographic detail.

When to use which

Choose Raster

Choose raster for any photographic or richly detailed image where pixels capture nuance that paths cannot.

Choose Vector

Choose vector for logos, icons, typography, and illustrations that must scale cleanly across screens, print, and large formats.

Convert between these formats

Use our free, browser-based converters:

Frequently asked questions

Is SVG raster or vector?
SVG is vector — it stores shapes as math paths, so it scales to any size without blurring.
Can I convert a raster photo to vector?
You can trace it, but the result is a simplified approximation. Photographs are best kept as raster (JPG, PNG, WebP).
Why do logos look blurry when enlarged?
If a logo is stored as raster (like a small PNG), enlarging it stretches fixed pixels. A vector logo (SVG) scales perfectly at any size.

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